After conferring the cosmetics branch of the company to Leslie Grunberg in 1986, Benetton launched their first perfume 'Colors' in 1988.
Designer Francesca Matte worked exclusively for Benetton, along with the photographer Toscani.
Every one of the Benetton shops was conceived by Italian architect Tobia Scarpa along the same lines of clarity, simplicity and order, so that clients can grasp the collection's trends at a single glance.