Following on from the wildly successful fragrance for men The One, Domenico Dolce and Stefano Gabbana shift their focus from the hedonistic celebrity lifestyle that inspired that original scent to instead formulate the essence of the perfect gentleman. From this inspiration they offer The One Gentleman, the epitome of understated elegance and simple refinement. The development of the scent coincides with the 20th anniversary of the Dolce & Gabbana menswear line; a fitting way to pay tribute to the innovative, timeless range.

A clear and sensual oriental scent, The One Gentleman opens up with the fresh spiciness of Pepper, lightly sweetened by the citrus sharpness of Grapefruit. A rich heart of Fennel, Lavender and Cardamom warms the scent with aromatic notes before a deeply sensual base of Vanilla and Patchouli create the ultimate seduction in the dry down.

The original The One flacon is dressed down for The One Gentleman, with desaturated, blue-grey juice and burnished lettering. Matching body products include the soothing and hydrating After Shave Balm, £30, a fresh and revitalising Shower Gel, £20 and an invigorating After Shave Lotion, £38 to tone and refresh the skin after shaving.

Refined, simplistic and utterly masculine; The One Gentleman is the signature scent for a man with strong values, a clear sense of self and a winning smile.

Available now: The One Gentleman Eau de Toilette, from £29