1. What are the core values/ development process and innovation behind the Vichy brand?
The first Vichy products were developed in 1931 by a dermatologist Dr Haller using a unique and powerful Thermal Spa Water. Used for centuries at the Vichy Spa this sensitive skin ally is naturally rich in 15 beneficial minerals and begins its journey at the Lucas spring, France. Known as “Beauty Water” for centuries, it has treated Emperors, celebrities and the most demanding skin types. Its efficacy has been proven to improve skin health through 12 scientific tests, 3 publications and 3 scientific posters. It is this precious element which makes Vichy unique.
At Vichy we provide high performance products proven to deliver Efficacy, Tolerance and Pleasure. We believe by improving the health of the skin it can be transformed. Each and every Vichy product is tested to the highest standard under dermatological control.
Before a Vichy product hits the shelves it must go through rigorous testing. To deliver on our commitment of 100% Efficacy and 100% Tolerance we select the best active ingredients renowned within the pharmaceutical industry, we use these ingredients in a maximum dose to ensure they deliver results. Our product formulations are at the forefront of scientific progress. We work with a team of health professionals such as dermatologists, pharmacists, nutritionists, allergists, sports physicians and physiotherapists. We preform over 3000 clinical tests per year under dermatological control on 5 continents, our formulas hold over 200 patents.
To ensure our products are perfectly tolerated for sensitive skin we carry out rigorous testing. In vitro (before human testing) tests are carried out on each and every ingredient to check their tolerance measures their efficacy.
Clinical tests are performed under dermatological and ophthalmological control on multi-ethnic sensitive skin. Our formulas are Paraben- free. We use hypoallergenic ingredients and hypoallergenic perfumes in every formula.
Along with efficacy and tolerance Vichy are committed to developing highly sensory products to ensure comfort and well- being to encourage regular use. Our products are adapted to the needs of different types of skin and all ethnic origins.
2. What would be your three Vichy desert island products?
My three desert island products from Vichy would have to be.
– Vichy Thermal Spa Water
Known as the skin’s “beauty water” the first product I would pick has to be the Vichy Thermal Spa Water. Not only will this product soothe, fortify and regenerate my skin, I can use it as a toner, to set my make-up, to soothe skin irritations and most importantly to keep my skin hydrated.
Interesting Fact: In her youth Coco Chanel travelled to the spa town of Vichy in the hope to find work as a performer. Vichy boasted many concert halls, theatres and cafes where Chanel hoped to find success, however her singing voice was marginal and she failed to find stage work. Instead she took work as a water dispenser. Her job was to dispense glasses of the curative mineral water for which Vichy was renowned. During her time there she too discovered the health promoting benefits of the thermal spa water.
– LiftActiv Serum 10 Eyes & Lashes
I am a bit obsessed with eye creams so when I heard we were launching this new innovative eye and lash serum I was super excited. I couldn’t wait to get my hands on it! Since I have, I find it hard to let go.
With its 10% Rhamnose (a powerful firming ingredient) and mother of pearl my eye contour area has never looked as smooth and bright. Thanks to ceramides my lashes are shiner and more supple, my mascara goes on easily without clumping!
– Idealia BB cream
This multi- benefit product is a must for the woman on the go!
Suitable for all women, whatever their age or skin type. Thanks to its “grey killer technology” Idealia BB cream Illuminates and unifies the complexion, provides 24hr hydration along with protecting the skin against UVA & UVB rays.
3. What is your most invaluable skincare tip?
Exfoliate, Exfoliate, Exfoliate!
Exfoliation is beneficial for most skin types.
Exfoliating your skin at least twice a week with a gentle exfoliator such as Purete Thermale Detoxifying Exfoliating Cream from Vichy will have the following benefits:
- Refine skin texture by removing dead skin cells, oil and debris from the surface of the skin.
- Brighten the complexion by mildly stimulating blood circulation bringing oxygen and nutrients to the skin cells and exposing new cells.
- Facilitate the penetration of active ingredients from skincare products such as serums and moisturisers making them effective more quickly.