What is the perfect love story? Personally, I don’t think anybody has an easy ride. Some of us believe that chivalry isn’t dead, whilst others obtain the contrasting view that ‘a swipe to the right’ on Tinder is now where true love begins. Contemporary love may be challenging, but all I know is, when you meet the right one – it’s 100% worth it.
If I’m speaking from the heart, there’s no better feeling than being empowered and encouraged by someone you adore. Whether it be the excitement you feel for seeing their face after a long day in work, or the content feeling you get from a nostalgic memory of a loved one – love feels pretty good, no matter the era.
How do we relate this feeling with fragrance, I hear you ask? Taking his inspiration from a new kind of unconditional love, Giorgio Armani relates the current generation of couples with this latest Emporio Armani fragrance duo. Equal in strength, seductiveness and sentiment, the term ‘Together Stronger’ has never been more relevant…
A symbol of powerful love, both Emporio Armani YOU fragrances tell us a tale of unstoppable desire. Much more than a fling, this exciting ‘couple’ personify how it feels to adore one another unconditionally. The authentic connection between both actors in the campaign sparks a head-turning energy that translates through each endearing fragrance. Let’s discover both personalities and the scent notes…
To convey the empowering couple message, this new campaign features aspiring actors, rather than models. In the Together Stronger film, we see James Jagger, playing Paul and Mathilda Lutz playing Laura, a couple that is infatuated with each other and the opportunity of excitement.
Accompanied by the awe-inspiring lyrics from the Major Lazor & Ellie Goulding track, Powerful, both Paul and Laura show us how fulfilling empowering and exceptional moments really can be. In-keeping with the spontaneity of both of their spirits and each new fragrance, their zest for life and each other will inspire you to do something out of the ordinary…
A sweet, feminine fragrance with vanilla and rose facets
Who is Laura?
I believe we all have a bit of the Because It’s You woman inside us. I can definitely relate to her passion and need for spontaneity, even if I only action it once in a blue moon. More importantly, she isn’t perfect, even though she looks it!
Whilst being guided by her instincts, her expressive nature communicates an elegant seduction, even if that means having to laugh off an embarrassing decision – Personally, I’ve got a lot of time for Laura.
What does Because It’s You smell like?
In a nutshell, the Because It’s You woman smells like juicy raspberries dressed in creamy vanilla sprinkles – which of course, is divine. There’s a beautiful floralcy in this scent that intertwines with the voluptuous sweetness of blackberry and the sophistication of rose.
It’s elegant, it’s empowering, and it’s extremely likeable edge will appeal to those who are a fan of Lancome La Vie Est Belle and Armani Si.
Top Notes: Raspberry, Blackcurrant, Neroli essence
Heart Notes: Violet leaves accord, Rose Absolute, Jasmin Sambac Absolute
Base Notes: Patchouli Essence, Vanilla Extract, Musks
A spicy, energetic fragrance with pink pepper and lavender facets
Who is Paul?
If you like quirky guys that have a heart of gold, the Stronger With You man is what we all need in our lives. Paul is exciting and dedicated. Again, we could all take a leaf out of his book, by living in the present and not caring as much about what people think of us.
His ‘anything but ordinary’ approach to life is conveyed in the unusual glazed chestnut accord facet that features in the Stronger With You After Shave, whilst his strength and devotion for Laura is replicated through the classic choice of woods and amber in the base.
What does Stronger With You smell like?
He’s surprisingly sweet, but you can guess that from the concept of the Stronger With You story, right? Dominant, but not overpowering, the creaminess of vanilla, paired with the chestnut accord in the base is refreshed by dashes of lavender, adding an invigorating spin to the warm spiciness of pink pepper and cardamom.
If you already like the Armani Code Profumo after shave, you’ll love wearing the Stronger With You Eau de Toilette.
Top Notes: Pink Pepper Essence, Apple Accord, Violet Leaves Accord
Heart Notes: Lavender Essence, Sage Essence, Cardamom Essence, Cinnamon Essence
Base Notes: Glazed Chestnut Accord, Vanilla, Cedar Tree Essence, Guaiac Essence, Amber Wood