Trending Beauty: 5 New Makeup Launches To Covet

Trending Beauty January 2019

Even if you don’t get lost scrolling your social feeds for the latest beauty trends, I know you’re curious about which new launches are worthy enough of your attention. With so much newness to choose from, it’s hard to keep up, but in this edit, I make this easy, and very exciting for you…

Encompassing every element that makeup lovers ‘require’ for a product to become worthy enough to shout about (packaging, payoff and overall prettiness), here are 5 creme de la creme’ makeup launches that tick all of the beauty fanatic boxes of approval…



#1 DIOR Addict Lip Glow To The Max

DIOR Lip Glow To The Max Lipbalm

DIOR Addict Lip Glow To The Max Colour Awakening Lipbalm

Everyone loves DIOR Addict Lip Glow. There’s something about its covetable packaging and exclusive to you shade that instantly makes you gasp; Lip Glow is an icon. Fresh for 2019, we welcome Lip Glow To The Max, DIOR’s first lip balm that features both colour and glow technology to create a high shine finish that the internet has gone wild for it!

Although there a six shades to choose from, Pantone’s Colour of the year: Coral has seen a massive boost. This warm and rosy shade is the perfect winter pick-me-up, as it looks effortlessly on-trend while conditioning your lips for up to 24 hours too. After seeing all 6 shades swatched in Ceryn’s recent Lip Glow review,  I’ll really want one of each shade!



#2 Benefit Roller Liner

Benefit Roller Liner Liquid Eyeliner in Black and Brown

Benefit Roller Liner Liquid Eyeliner

Don’t get me wrong, liquid eyeliners are always a trending makeup topic, but it’s as if Benefit has been listening to our cat-eye-calls with the new Roller Liner. Waterproof, matte and available in black and brown (finally!), its precise tip and long-lasting formula give us no excuse to just wing it anymore.

Hailed as one of the biggest launches of the year for Benefit, the results are in, and bloggers, journalists and our customers adore the new liquid eyeliner. The proof really is in the pudding, as this eyeliner has been all over our social media feeds since it launched!



#3 YSL The Slim Lipstick

Yves Saint Laurent The Slim Lipstick

Yves Saint Laurent Rouge Pur Couture The Slim Lipstick

We all know YSL lipsticks are a thing of beauty, just look at Rouge Volupte Shine. But as a self-confessed makeup addict myself, I’m in agreement with the beauty community, and I’m all for the hype of The Slim Lipstick; the concept is a thing of beauty, and it’s not just because of its innovative square bullet.  

Taking into account the all-important 3 C’s (colour, comfort and chicness), YSL has every box ticked when it comes to The Slim. Easy to angle and create complete precision, you can apply this lipstick on-the-go without a mirror to hand and still look super glam – there’s no wonder we constantly see this popping up in our Instagram feed!



#4 Urban Decay Born To Run

Urban Decay Born To Run Eyeshadow Palette

Urban Decay Born To Run Eyeshadow Palette

The buzz for the Urban Decay Born To Run palette just won’t go away, but I’m not complaining, I love this colourway! But what is it about this eye shadow palette that’s so special? After trawling Google, it’s the eclectic mix of 21 neutral and bold, buttery shades that’s had everyone talking, particularly the orangey shades (Baja and Still Shot), as you can even use them as blusher!

Born To Run is a palette that lets your creativity can run wild, (but only as wild as you want it to). There’s tons of tutorials and inspiration via the #borntorunpalette hashtag, including lots of beautiful ways to wear the shades you wouldn’t know how to work into your everyday or evening look…



#5 MAKE UP FOR EVER Ultra HD Concealer

MAKE UP FOR EVER Ultra HD Concealer Light Capturing Self-Setting Concealer

MAKE UP FOR EVER Ultra HD Concealer Light Capturing Self-Setting Concealer

Update alert! MAKE UP FOR EVER have reformulated their cult-favourite Ultra HD Concealer and the internet is super impressed (and so are we!). The new formulation conceals dark circles for up to 12 hours in the most effortless way possible, as the finish visibly brightens, but when blended, its gel-cream texture looks almost invisible to the naked eye.

Not only does this HD Concealer add a polished finishing touch to your complexion, but it also self-sets to avoid the creased concealer look that we all love to moan about. A special thanks goes out to MAKE UP FOR EVER for saving us extra time in the morning and helping us to look flawless at every angle!



Discover More:

DIOR Lip Glow To The Max Swatches

8 French Pharmacy Skincare Products You’re Always Repurchasing


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