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Steeped in glamour, famed for fashionable yet timeless products, loved by the international jet-set and bequeathed to future generations- few fashion houses can boast the allure of Gucci.

Fragrances are now part of the House's story with scents such as Gucci by Gucci, Gucci Flora, Gucci Guilty, the Flora Garden Collection, Gucci Premiere and the recently launched Gucci Guilty Black fragrances.

The Gucci story begins back in 1921. Inspired by both English nobility and master Italian craftsmanship, Guccio Gucci opened a leather goods and luggage company in Florence. Much of Gucci's early clientele were local horse-riding aristocrats, and their demand for riding gear led him to develop the unique Horsebit icon - an enduring symbol of the fashion house.

Gucci has an entire complement of iconic products in its collection. From the Jackie O shoulder bag and the Hobo bag loved by Peter Sellers and Liz Taylor, to the famous Flora silk print scarf created for Grace Kelly, Gucci products have a timeless allure.

Today, Gucci continues to focus upon exclusivity, quality, Italian craftsmanship, and fashion authority. Gucci pairs modernity and heritage, innovation and craftsmanship, trendsetting and sophistication.