Named the no.1 haircare brand in European pharmacies, Klorane marries science and natural ingredients to create innovative formulas that also respect the environment. And, with 50 years of expertise in botanical hair care, you can trust that your hair is in safe hands.
I’m reviewing the newest hair care collection from Klorane, Cupuacu. How do you say it? Repeat after me: Koo-Poo-Ah-Soo. The Organic Klorane Cupuacu collection is a natural solution for very dry, damaged hair, which provides essential nutrients to redefine and soften dry curls. Discover the natural treasures of Organic Cupuacu Butter with this eco-designed, sustainably-sourced and biodegradable hair care range…
The Most Important Thing About This Hair Care Collection Is…
Did you know Cupuacu Butter is more nutritious and nourishing than regular Shea Butter? That’s why Klorane has harnessed its richness and skin-loving ingredients to create the Cupuacu collection. The deep moisturising properties help to tame frizzy, wavy, curly, afro and coily hair. Formulated with between 83% and 96% natural origin ingredients, the lineup works to gently cleanse and intensely condition, targeting your damaged hair fibres with strengthening nutrients for more resilient locks that are easier to style and comb.
What Hair Type Is It For?
Whether your hair is very dry, coily or frizzy by nature or its been subject to damage caused by straightening or bleaching treatments, the Klorane Cupuacu range is the helping hand you need to restore your naturally beautiful and silky hair.
You Will Love This Range If…
If you’re struggling with wild, extremely dry or hard to style hair, you’ll love the intensely hydrating, shine-enhancing formula that leaves your locks silky soft. Formulated for high tolerance on the skin, without mineral oils, silicones and in the Shampoo‘s case SLS or SLES the Klorane Cupuacu range can be enjoyed by all, even those with a sensitive scalp.
As part of the Klorane Botanical Foundation’s commitment to the biodiversity of the Amazon, the Cupuacu range is created using only organically-sourced Cupuacu Butter; part of a sustainable planting programme, in which 3000 Cupuacu Trees have been planted so far. This eco-conscious practice ensures the highest quality ingredients for your hair and a 100% biodegradable formula. The Cupuacu’s restoring powers fill in deep keratin gaps in your hair for stronger, healthier locks. While the creamy, rich texture helps remove tangles and eases the styling process – perfect for anyone who finds their hair hard to manage with 89% of users finding their hair easy to style after 3-weeks of Cupucua Conditioner use.
What Does Each Item Feel Like?
Rich, creamy and dreamy! Each formula in the Cupuacu Range has a thick, nourishing texture – 96% of women found the Cupuacu Shampoo immediately softened their hair. But my favourite texture has to be the Nourishing Mask, it’s thick buttery formula feels so nourishing and turns to fluid as I run it through hair.
Cupuacu Shampoo: Smooth & Creamy
Cupuacu Conditioner: Thick Balm
Cupuacu Mask: Extra-creamy Butter
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What Does The Range Smell Like?
Your mind will instantly escape with the Klorane Cupuacu collection’s creamy, subtle chocolate scent that reminds me of cocoa butter. If you’re a chocolate lover like me you’ll be sniffing your locks all day long.
How Do You Use The Products?
Start your hair care routine by deeply cleansing the scalp with the Klorane Cupucua Shampoo, rinsing thoroughly before taking the Klorane Cupuacu Conditioner and applying the creamy formula to the ends and mid-lengths of your hair.
The Klorane Cupucua Hair Mask can be used to restore your hair in three different ways:
- 5 Minute Hair Mask: Apply to towel-dried lengths and ends leave for 5 minutes and rinse.
- Night Mask: Apply to dry hair, leave overnight and rinse.
- Finishing Treatment: for very dry hair, apply a small amount to the lengths and ends without rinsing.
What’s Special About The Design Of The Range?
Each product in the Klorane Cupuacu range has been made with the environment in mind; both the Cupuacu Shampoo and the Cupuacu Hair Mask are stored within 100% recycled and recyclable plastic designs, while the Cupuacu Conditioner contains 50% PE recycled and recyclable plastic.
Silicone-free and mineral oil-free.
Discover The Collection In More Detail…
Keen to find out more about the Klorane Cupuacu line? Myself and two other Team Escentual members put it to the test for one month. Watch along to find out why we were so keen to try it and what we thought of it after 30 days…
Why We’re Excited About The Cupuacu Range:
Watch Our 30-Day Review: