Philip Kingsley Pure Colour Anti-Fade Shampoo

“Extend your colour or chemical style with the Philip Kingsley Pure Colour Anti-Fade Shampoo, a sulphate-free formula that locks in and extends colour.” - Darcey, Escentual Beauty Team.

Why You’ll Love The Philip Kingsley Pure Colour Shampoo:

• Sulphate-free shampoo for coloured and chemically styled hair.
• Colour lasts 100% longer than standard shampoo.
• Protects your colour for up to 24 washes.
• Soothes damaged and dry scalps.
• Easy-to-use bottle design.

What You Need To Know:

Designed to lock in colour and preserve chemical treatments, the Pure Colour Shampoo allows you to go longer between salon visits. Its unique anti-fade formula adds body, bounce and shine to your locks whilst soothing your damaged scalp following harsh and drying treatments. It's clinically proven your colour lasts 100% longer, and the Anti-Fade Shampoo keeps your colour protected for up to 24 washes.

Philip Kingsley spotlights denoxyline for its antioxidants-rich properties which help to protect hair colour from water, UV and free-radical pollutants. Hydrolyzed vegetable protein helps to strengthen hair, reducing the fallout and breakage caused by brushing.

Why It’s Escentual:

If your hair is feeling damaged and dry after a chemical treatment or colouring the Pure Colour Shampoo will transform your routine. Added pro-vitamin B5 boosts the silkiness of your hair, improving its manageability and volume. The sulphate-free formula decreases damage from chemical treatments and colouring for healthier, shinier, easier-to-manage locks. The bottle is easy-to-use for mess-free application, whether you choose the 250ml with its targeted nozzle or the 1000ml pump design.

The Best Way To Use It:

Apply the Philip Kingsley Pure Blonde Booster to wet hair and lather, gently kneading into the scalp for 60 seconds. Rinse well and repeat if necessary. If you're colour-treating your hair at home, use it to wash out the colour. If your hair is coloured at the salon, use it for your first hair wash.

The Sustainable Side:

Philip Kingsley bottles are made from 100% renewable and recyclable bioplastic. They're also CO2 negative.

Values:

Cruelty-free.