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Help & Advice

Privacy Statement

Here at Escentual we take your privacy seriously and will only use your personal information to administer your account and to provide the products and services you have requested from us.

If you have any questions about our privacy policy and how we protect the data we store about you, please email us at: info@escentual.com

How we use your information

We use your information in various ways, depending on the type of information. The below information shows what we do and why we do it:


Your name and contact details

How we use them Why we use them
To deliver your order to you. To fulfil our contract with you once your order has been accepted
   
Send you service messages by text or email, such as order confirmations and updates To fulfil our contract with you so you know when your order is on its way to you
   
Sending you information by email about our new products, reviews and latest round ups To keep you informed of all the new and exciting things launching in the world of Escentual. We will only send this with your permission
   
Fraud prevention and detection To detect and prevent fraud against either you or Escentual

Your gender

How we use it Why we use it
Fraud prevention and detection To detect and prevent fraud against either you or Escentual

Your date of birth

How we use it Why we use it
Fraud prevention and detection To detect and prevent fraud against either you or Escentual

Your payment information

How we use it Why we use it
To take payments, and to issue refunds To fulfil our contract with you once your order has been accepted
   
Fraud prevention and detection To detect and prevent fraud against either you or Escentual

Your contact history with us

How we use it Why we use it
To provide excellentcustomer service to you To fulfil our contract with you and to offer you the best service possible
   
To train our staff To give you the best possible service when you contact us

Purchase history and saved items

How we use it Why we use it
   
To sell you the products you want To fulfil our contract with you, if cannot add items to your shopping bag, you cannot buy them!
   
To provide customer service, and to handle any returns To fulfil our contract with you
   
To let you save products you might want to buy in the future So they are easy for you to find when you are ready to buy them
   
Finding out what you, and other customers like To ensure we are giving you the products you want

Information about your phone, laptop or tablet, and how you use our website

Information you give us when you use our site, including your IP address, device type, location as well as how you use our website

How we use it Why we use it
To improve our website and set default options for you (such as currency and delivery country) To make your shopping experience the best possible

Your responses to surveys, competitions and promotions

How we use it Why we use it
To be able to run surveys, competitions and promotions To fulfil our contract with you, if we cannot use your response then there is no record of you ever having entered!
   
To protect our website To detect and prevent fraud against either you or Escentual and to meet our legal obligations about looking after your data

Of course, you do not have to give us any of the above information. However if you do not, you may not be able to buy from the site and you are unlikely to receive the best customer experience.

We also anonymise and aggregate personal information (so that it cannot be used to identify you) and use it for purposes includes testing our IT systems, research, data analysis, improving our website and developing new services and features.

Sharing your information

We do not and will not sell any of your personal data to any third party, including your name, contact information or payment information.

However, we do share your data with the following categories of companies so that we are able to provide our service to you, as set out in the below statements:

  • Companies help us to get your order to you, such as payment services providers and delivery companies
  • Professional Service providers, such as advertising partners and website hosts who help us to run our business
  • Fraud prevention agencies and law enforcement, so that we can help tackle fraud
  • Companies approved by you such as social media sites

From time to time we may also provide third parties with anonymised and aggregated information and analytics about our customers. however we always make sure it will not identify you before doing so.

Marketing messages

If you have said that we can, we will send you marketing messages by email to keep you aware of what we are up to and how you can get the most out of buying with Escentual.

You can choose to stop receiving marketing messages from us at any time. To do this you can:

  • Log in to your account and update the settings in your account under Email Preferences
  • Clicking the unsubscribe link in any marketing email
  • By contacting our customer service team
Once you do this, we will update your account to ensure you do not receive any further marketing messages. Please note that it may take a few days for all of our systems to update and you may get messages from us while we process your request. Unsubscribing from our marketing messages will not stop service communication emails such as order confirmations, order updates, loyalty scheme updates, review invitations etc. If you wish to stop any of these can do so by:
  • Logging in to your account and update the settings in your account under Email Preferences
  • Contacting our customer service team

Seeing Escentual adverts online

We also engage in online advertising, to keep you aware of what we are up to and to help you find our products online.

Like many other companies, we target ads to you when you are on other websites and apps. To do this we use a variety of digital marketing networks and ad exchanges, and we use a range of advertising technologies like cookies, pixels, ad tags, web beacons, and mobile identifiers, as well as specific services offered by some sites and social networks, such as Facebook’s Custom Audience service.

The banners and adverts that you see will be based on information we hold about your previous use of Escentual (such as your search history and product pages you have visited).

Google Ads

Google Ads uses cookies to improve advertising by targeting advertising based on what is relevant for the user. They also allow reporting on advertising performance and to avoid showing ads that a user has already seen. This product collects and uses data using cookies. The data collected may be used to personalise advertising.

You can find out more about Google’s use of information here: https://policies.google.com/technologies/partner-sites.

Keeping your information

If you no longer wish to be a customer, you can also contact our customer service team and request to delete all the information we have about you.

If reasonably necessary or required to meet legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our Terms & Conditions, we may be obliged to keep hold of some of your information as required, even after you have closed your account or it is no longer needed to provide the services to you.

Your rights

The rights that you have relating to your personal information:

  • The right to be informed about what information is stored and how it is being used
  • The right to access the personal information that we hold about you
  • The right to request the correction of any incorrect personal information that we hold about you, you can also do this yourself in your account area
  • The right to request the deletion of your data, or to stop processing or collecting it in some circumstances
  • The right to request that we stop direct marketing messages, which you can do through your account or by contacting our customer service team
  • The right to request that we transfer or port elements of your data either to you or another service provider
  • The right to complain to your data protection regulator — in the UK, the Information Commissioner’s Office

Changes to our Privacy Policy

We may change this page from time to time, to reflect how we process your data. If we make any significant changes, we will make it clear on the Escentual website or by other means of contact, such as email, so that you can review the changes before continuing to use Escentual.

Cookies

We use cookies on our website, for more information please see our cookie notice: https://www.escentual.com/help-and-advice/about/cookie-policy.

How to contact us

If you have any questions or feedback relating to this notice, would like us to stop using your information, want to exercise your rights as set out above, or have a complaint please do not hesitate to contact our Customer Service team, who will be happy to help.

You can contact our privacy team by emailing us at info@escentual.com, or in writing at

Escentual
63-67 Wellfield Road
Roath
Cardiff
CF24 3PA
United Kingdom
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