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About Escentual:

Premier Beauty Since 2000. Heritage, luxury and knowledge are in our DNA. For over 20 years, we've innovated and curated with the world's most iconic brands making us one of Wales' best-kept beauty secrets..

Even though we're online, we believe in the human approach. Forget the filters; our team and our customers are our influencers. We care. We believe in quality, service and satisfaction - three of our CEO, Rakesh's Grandfather's values that remain true to our business all these years later.

We look for talented, creative and highly motivated individuals to join our hardworking team in Cardiff. In return for your hard work and commitment, we offer excellent career progression, staff discounts and the opportunity to be part of an exceptional team!


Available jobs:

Beauty Campaign Content Consultant

Are you a passionate wordsmith with a knack for captivating storytelling and a deep-rooted love for the beauty industry? If so, we want you to be our Beauty Campaign Content Consultant.
As a key player in our dynamic team, you'll play a pivotal role in crafting compelling narratives that resonate with our beauty-loving community.

Your passion for beauty, camera confidence, and artistry with words will help shape the voice of our brand and drive engagement across our marketing channels, leaving a lasting impression on our audience.

To Apply: Send a brief introduction video highlighting your experience, creative vision, and eagerness to contribute to alongside your CV and cover letter.

Contract: permanent, confirmed after passing three month probation period.
Working hours: 40 hours, Full time, as required.
Start date: as soon as possible.
Salary: starting from £24,000 per annum.
Location: On site in Escentual Head Office, Cardiff, Wales, CF24 5PG.

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  • Craft Captivating Content: Develop engaging and persuasive copy for a wide range of beauty-related content, including product descriptions, articles, social media captions, and video scripts.
  • Execute Compelling Campaigns: Deliver the highest standard short, long, and video form campaigns that align with our brand's essence and captivate our audience.
  • Collaborate for Impact: Contribute your energy and enthusiasm in a team environment, working closely with the merchandising teams to develop and execute campaign strategies that align with brand guidelines and business objectives.
  • Research and Insight: Conduct thorough research on beauty trends, ingredients, and products to ensure accurate and up-to-date information is reflected in the copy.
  • Target Audience Expertise: Demonstrate a deep understanding of our target audience and create content that resonates with their interests, needs, and aspirations.
  • Brand Voice Guardian: Maintain a consistent brand voice and tone across all platforms and channels, ensuring our brand identity shines through in every piece of content.
  • Proofreading Pro: Proofread and edit copy to ensure accuracy, clarity, and adherence to brand guidelines, maintaining the highest standards of professionalism.
  • Innovation Seeker: Stay up-to-date with industry best practices, emerging trends, and competitor activities to continually improve the effectiveness of our copy.
  • Creative Collaboration: Collaborate with our creative team to create visually appealing and cohesive content that enhances the overall brand experience.
  • Adaptability and Agility: Adapt quickly to changing priorities and tight deadlines while delivering high-quality work that exceeds expectations.
  • KPI Champion: Understand and hit our targets and KPIs, ensuring our campaigns deliver measurable results that drive the business forward.
  • Campaign Improvement Advocate: Reflect on past campaigns to identify areas for improvement and continuously optimize our content strategy.
  • Transparency and Communication: Keep management informed of any issues that arise, working collaboratively to resolve them and ensure the highest customer experience and KPI results.


  • Experienced Wordsmith: Proven experience as a copywriter, preferably in the beauty or fashion industry, demonstrating a mastery of crafting compelling and results-driven content.
  • Camera Confident: Confident, professional and able to articulate your campaign on camera.
  • Communication Champ: Exceptional written and verbal communication skills with a keen eye for detail, ensuring clear, concise, and engaging communication across all channels.
  • Video Script Savant: Proficiency in creating compelling video scripts and on-camera presentations, bringing our brand's voice to life through engaging visuals.
  • Beauty Guru: Strong knowledge of beauty industry trends, products, and terminology, enabling you to create content that resonates with our audience.
  • SEO Wizard: Familiarity with SEO principles and best practices for optimizing copy, ensuring our content is discoverable and engaging.
  • Showcasing Portfolio: A portfolio showcasing your ability to create captivating and results-driven content, demonstrating your creative flair.
  • Organisational Pro: Excellent organizational skills and the ability to manage multiple projects simultaneously, ensuring project completion within deadlines.
  • Motivated Force: Self-motivated with a strong work ethic and a passion for continuous learning, driving innovation and excellence.
  • Teamwork Triumphant: Ability to work collaboratively as part of a team and independently when needed, fostering a cohesive and productive work environment.
  • Content Management Mastery: Proficiency in using content management systems and social media platforms, ensuring seamless content creation and distribution.

Join Our Beauty Team:
If you are a creative wordsmith and camera confident with a deep passion for beauty and thrive in a dynamic and fast-paced environment, we would be thrilled to welcome you to our team. Join us and be a part of shaping the future of Escentual Beauty through captivating storytelling and engaging content creation.

To Apply:
Send a brief introduction video highlighting your experience, creative vision, and eagerness to contribute to alongside your CV and cover letter.

  • Casual dress
  • Company events
  • Company pension
  • Cycle to work scheme
  • Employee discount
  • Free on-site parking
  • Paid volunteer time
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