Fashion house, Jimmy Choo, has a new addition to its rebellious Urban Hero fragrance collection – and it’s just as good as the last. Inspired by fiercely creative street art, Jimmy Choo Urban Hero Gold Edition is a sophisticated fragrance with a modern edge.
Intrigued? Keep reading to discover more…
This Fragrance Smells Like…
Jimmy Choo Urban Hero Gold Edition EDP is a fruity-woody fragrance that combines classic elegance with youthful energy. The fragrance opens with an invigorating fruity cocktail of pineapple, basil and blood orange; the bitterness of orange balances out the sweet, aromatic heart of soothing lavandin and rich tonka bean, which are nuanced by deep and dry ambertonic. To round off, the Eau de Parfum dries down into a sophisticated, addictive base of musk, sandalwood and fresh moss.
What’s The Story Behind This Scent?
When creating this fragrance, master perfumer Juliette Karagueuzoglou was inspired by street art and graffiti, which can be seen as both dangerously controversial and a well-respected modern art form.
Disruptive and yet still elegant, Urban Hero Gold is a multifaceted aroma for a man of contrasts who embraces a free approach to life, eliciting youthful energy and optimism alongside an undeniable sophistication. This alluring sense of duality is seen in both the scent of the EDP and its bottle design, which is clearly inspired by the urban environment.
You Will Love This If…
This Perfume Smells Similar To:
Urban Hero Gold EDP reminds me of Versace Dreamer The Original Edition; its similar sharp citrus tone refreshes the mind before the scent mellows into an aromatic lavender note and rich tonka bean base. But Jimmy Choo stands out because of its touch of fresh moss and tropical holiday notes.
What’s The Longevity Like?
Similar to other Eau de Parfums, Urban Hero Gold Edition EDP lasts between four to five hours on the skin.
What’s Special About The Bottle?
Jimmy Choo Urban Hero Gold Edition Eau de Parfum is housed within a contrasting elegant-gold and shiny black bottle, which echoes the bold designs produced by modern street artists. Adorned with graffiti typography, the flacon celebrates the ‘Urban Hero’ reflecting his rebellious nature and creativity. As a finishing touch, the textured cap reminds me of mechanical elements and city living.