In the world of skincare, it can be easy to choose the most luxurious or colourful designs on the shelf, but the packaging of your skincare can play a bigger part than you’d think!
Recently, beauty experts have been talking about airless packaging design, which accounted for £3.1 billion of the global skincare market in 2017 and is expected to reach £5.6 billion by 2026. With this in mind, we decided to take a deep dive into what airless packaging is, the benefits, and how big names in the beauty industry are utilising its perks.
What better time to try the latest skincare trend than during our French Pharmacy skincare savings? You can save up to ⅓ off until January 31st.
What is airless skincare packaging?
It’s all in the name – no air touches the formula until it’s dispensed! Airless packaging stores your favourite products in a way that prevents oxygen from changing the formula, otherwise known as: oxidation. Leading skincare brands are utilising years of dermatologist and scientific expertise to create unique pump designs, which feature air-tight seals that stop the entry of microbes and other contaminants from entering their skincare formulas.
What are the benefits of airless skincare packaging?
One word: potency! The number one benefit of air-tight skincare is its ability to prevent the breakdown of active ingredients. For example, antioxidants such as vitamin C and E begin to degrade when exposed to air and light, diminishing their ability to protect the skin from external aggressors. To achieve optimal results, brands are utilising airless packaging now more than ever.
Airless packaging also ensures ‘portion control’; we’ve all been there, you squeeze a little too hard and end up spreading your favourite facial cream along your arms in a last-ditch attempt to utilise every pound you spent. But with a sterile pump, you can ensure you’re applying just the right amount each time, and do you want to hear the best bit? This also prevents contamination by reducing skin contact with the formula inside, which minimises the chance of bacteria growth by 90% and in some cases, eliminates the need for preservatives.
If that wasn’t all, airless packaging is also kind to your wallet! The innovative design squeezes every last drop out of your skincare, so you can enjoy your much-loved routine for longer and reduce your plastic waste, too.
1. Avene’s Sterile Cosmetics Technology
For sensitive and reactive skin.
Leaders in the development of airless packaging, Avene has implemented their patented Sterline Cosmetics Technology across most of the best-selling Tolerance collection for sensitive skin. This innovative design eliminates the need for preservatives to ensure your skin is only getting what it needs. The hermetic sealing system works to preserve the formulas from air and bacteria, reducing the likelihood of flare-ups and sensitivity.
There is no better example of this than the best-selling Avene Tolerance Control Soothing Recovery Cream. Specifically formulated for delicate skin, the moisturiser has been infused with Avene’s iconic thermal spring water to provide 24 hours of hydration. What’s truly groundbreaking, however, is Avene’s patented D-Sensinose, which calms the skin in only 30 seconds. A perfect example of how optimal design achieves optimal performance.
2. Uriage’s Hypoallergenic Design
For dry, eczema-prone skin.
If you feel your moisturiser becomes less effective over time, you’ll love the Uriage Xemose Lipid-Replenishing Anti-Irritation Cream; featuring an airless pump design, the sterile bottle ensures a consistently effective treatment – each pump being as potent and fresh as the last.
Uriage’s hypoallergenic formula and design ensures optimal tolerance by minimising its contact with bacteria and contaminants, making it the perfect choice for itchy, dry and red skin on the body. Formulated with natural Uriage Thermal Spring Water, cerasterol 2F and 10% shea butter, this body moisturiser has a triple action effect: soothing, restoring and reinforcing your skin barrier.
What’s even better is the airless packaging saves 12% of wastage compared to the non-airless pump bottle, so you can ensure you’re getting the best value for your money.
Top tip: currently, the 200ml squeeze tube doesn’t feature an airless pump, so, if you want to experience all the power of hermetic design, opt for the 400ml pump bottle format.
3. Pharmaceris’ Antibacterial Innovation
For oily, acne-prone skin.
Born from a research-led, scientific approach to skincare, the Pharmaceris S Medi Acne Protect SPF50+ rocks a sterile pump designed to reduce contamination and support its antibacterial function, which works to soothe and reduce blemishes.
Finding a sunscreen for oily, combination skin that doesn’t leave your skin feeling greasy can be a challenge. Luckily for us, the dermatologically-tested Pharmaceris Acne Protect sunscreen offers broad-spectrum SPF50+ protection, whilst the immuno-prebiotic formula encourages the renewal of a healthy microbiome, helping to reduce excess oil production.
Of course, the airless pump is convenient too, making sunscreen application effortless and mess-free.