Escentual Loves: Tom Ford, Avene & The John Lewis Ad

Want your fix of the best stories from the beauty and fashion industry and the inside scoop on what’s happening at Escentual HQ? If the answer to the above is “yes”, you’ve landed on the right blog post – so keep reading!

For November’s edition of Escentual Loves, we’ll be spotlighting the most important stories from beauty, fashion and the mediasphere that we think you should know about. This month, you can read about everything from the launch of Tom Ford at Escentual to the John Lewis Christmas ad (tears were shed!) and cool fashion collaborations…




Tom Ford Launches!



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This week, we’ve welcomed Tom Ford into the Escentual Family. We’ve loved and appreciated Tom Ford for years – from his days as creative director at YSL and Gucci to the creation of his brand – so we’re proud to add some of his most iconic fragrances to our portfolio.

His fragrances are famously good, so we knew that you, our customers, would be just as excited as us when you found out that we were launching his collection of signature fragrances – and we were right!


The John Lewis Christmas Ad


Have you seen it yet? WARNING: Bring tissues! Team Escentual waited patiently for the release of the John Lewis Christmas ad, and we weren’t disappointed. In this year’s ad, a middle-aged man repeatedly trips up and fails when learning how to skateboard, all so he can find common ground with his new foster child! The end of the ad highlights that over 108,000 children in the UK are in the care system, and John Lewis is committing to taking better care of them.


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See how we reacted when we first watched it…

@escentual How we reacted when we watched the new John Lewis Christmas ad 🥺 #johnlewisadvert2022 #johnlewischristmasadvert #johnlewischristmas #christmasadvert2022 #worklife #workteam ♬ Made You Look – Meghan Trainor


TikTok Beauty


Backcombed Lashes


@jacquelinekilikita I backcombed my lashes and um 🤩 IB:@scortezzbeauty using @yslbeauty Lash Clash. #lashbackcombing #backcombing #lashes #fullerlashes #mascarahack #beautyhacks #beautyinatik ♬ Summer – Aesthetic Sounds

We love finding TikTok beauty hacks that are easy to try and don’t require much skill and effort – and don’t compromise on incredible results! Our current favourite TikTok beauty trend is backcombed lashes as styled by Deputy Beauty Director at Refinery29, Jacqueline Kilikita…


Cool Collaborations


Barbour X GANNI



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The iconic British fashion brand, Barbour, has collaborated with Danish fashion house, GANNI. It’s British-countryside-meets-urban-streetwear in a collection made using 50% recycled fabric or organic cotton.


Puma X Pokemon



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Activewear giants, Puma, have collaborated with the gaming icons at Pokemon to offer a selection of limited-edition trainer designs.


Brand Initiatives


Avene: Hydrotherapy

Avene hydrotherapy

Eau Thermale Avene is owned and operated by the Pierre Fabre Foundation, an 86% non-profit organisation. The Pierre Fabre foundation aims to improve access to healthcare and medicine in developing countries. Skincare brand, Eau Thermale Avene, has been specially developed to help sensitive skin, thanks to its natural biological and mineral properties. Highlighted in 150 scientific studies, the incredible Avene water is infused throughout all their products.


L’Occitane: Sustainability

L'Occitane: Sustainability

L’Occitane has been doing its bit to look after the environment. They’ve been busy cleaning our natural spaces and opened their 100th refill station!


Discover More:

Escentual Loves: Our Team, Issey Miyake and Cool Collaborations

Escentual Loves: Estee Lauder, French Pharmacy & Tik Tok Beauty Trends